Cases studies

Omnichannel communication: Guiding an OTC company in their first steps

A multi-product OTC company asked us for help with a clear need: Their communications were not effective enough and they needed our help.

«How can we deliver our messages efficiently and improve the perceptions that our target pharmacists have on us?»

To help them, we carefully analysed their current processes and digital maturity to understand their needs and provide the adequate training and recommendations in terms of Omnichannel strategy.

Targeted messages: HCP segmentation through quantitative analysis

Healthcare professionals receive dozens of communications from pharma companies related to pathologies and drugs.

To make the difference, this pharmaceutical company trusted us to help them with a quantitative analysis to understand HCP behaviours and collect insights to adapt the way they delivered messages to them.

Internal communication: Helping a management team optimize their strategy and culture

We LOVE challenges. We are used to work with Marketing teams, but an IT Leadership Team asked us for help in their annual team meeting, and we did not hesitate.

«We want to understand the real needs of our team to shape our cultural and strategic goals for this year»

Challenge accepted. We started our research to understand the team situation and prepare an impactful, 4-day team meeting.

Field Force Teams in Pharma: are you ready?

If you are part of a field team or if you happen to work in a business, you are aware that old times never come back. Financial upheavals, social inequalities and a more empowered society have led to rapid changes with a huge impact on healthcare systems. This new context forces us to change our focus and embrace sustainable economic models in the long term, as well as prioritising our #patientcentricity approach

We are a consulting firm providing marketing, strategy, digital and communication services in the healthcare industry.

Contact us

Ganduxer, 28 - 08021, Barcelona

934 23 27 48

hello@unlimitedthinking.es

Copyright 2025, Unlimited Thinking. All Rights Reserved.

We are a consulting firm providing marketing, strategy, digital and communication services in the healthcare industry.

Contact us

Ganduxer, 28 - 08021, Barcelona

934 23 27 48

hello@unlimitedthinking.es

Copyright 2025, Unlimited Thinking. All Rights Reserved.

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